WHO WE ARE

Tri-Eagle Sales has been the leading beverage wholesaler in the North and North Central Florida area since 1996. Our 210 knowledgeable beverage professionals service over 2,000 retail customers in our 14-county territory from our two facilities in Tallahassee and Ocala.

Our team proudly markets, sells, and distributes Anheuser-Busch InBev brands such as Budweiser, Bud Light, Michelob Ultra, Goose Island, and Stella Artois. Our portfolio of world-class craft and import brands is led by local Tallahassee brewer Proof Brewing Co., and includes well-known brands such as Cigar City, Oskar Blues, Founders, Ballast Point, and Duvel Moortgat. In addition to beer we sell and market a diverse line of ciders, wine, and spirits and offer a specialty beverage portfolio that includes gluten-free beers as well as non-alcohol products.

OUR MISSION:

“Making Friends
is Our Business”

 
 

OUR VISION

Tri-Eagle Sales takes great pride in placing Excellence in Customer Service at the top of its ongoing objectives. It takes all team members unified in daily activities to accomplish such a noble objective. In a single word, it takes the right CULTURE to constantly deliver such an objective. Tri-Eagle has adopted a Mission, a Vision and a set of Values that all team members learn, and agree to live by. They are not just words to us. They outline our actions, and how we assess the results of our actions. If you ever come across a Tri-Eagle Sales team member – quiz them on our Mission, Vision, and Values – odds are they will be able to recite them for you on the spot. More importantly – if you watch them work – you will see many of them in action!

OUR VISION:

“To be the 'Go To' Beverage Experts for our Customers and our Community"

 

OUR VALUES

D

Do the right thing

R

Results
and Responsibility

I

Integrity

V

Value Teamwork and Family

E

Excellence in Customer Service

N

Never be satisfied, Be better tomorrow

 

FOCUSED ON SAFETY

In addition – we want all of our team members to return themselves and their equipment home safely every day; we want to leave the environment that we operate in in the same way that we find it. To this end, all Tri-Eagle Sales team members take the following SAFETY PLEDGE, and agree to follow it, and keep it top of mind.

S.A.F.E.T.Y.:

  • SURVEY MY SURROUNDINGS
  • AVOID DISTRACTIONS
  • FOLLOW ALL TRAFFIC LAWS & SAFETY POLICIES
  • ENSURE MY PASSENGERS & I WEAR SEAT BELTS
  • TEN AND TWO - BOTH HANDS ON THE WHEEL
  • y? BECAUSE WE LOVE YOU!

 

CORPORATE RESPONSIBILITY

Tri-Eagle Sales sells its products to be consumed responsibly, in moderation, by consumers 21 and over. We work independently and in partnership with many others in the community to promote responsible consumption and to fight alcohol abuse.

  • Responsible consumption of beer can be part of a healthy lifestyle for most adults.
  • Education and awareness are important ways to promote personal responsibility.
  • Progress has been made in the fight against underage drinking and alcohol abuse.

For decades, Anheuser-Busch has been part of the solution. Our positive increase in market share and sales volume since 1996 has enabled us to grow our commitment to giving back to our communities by serving on boards, supporting hundreds of community events, offering training on responsible alcohol sales and service, educating parents and youth about illegal underage drinking, and contributing to various non-profit charities.

 

Our key initiatives focus on the areas of reducing underage drinking and drunk driving and include, among many others:

  • Speakers Bureau – experts bring a message of responsibility and respect for the law to local schools
  • Support of Project Graduation alcohol free celebration at area high schools
  • Designated Driver and Safe Ride programs, including free taxi and tow services
  • Ongoing partnerships with local and state law enforcement agencies
  • Support for our retailers including We ID materials and server/seller training programs to increase awareness and reduce incidents regarding sales to minors


“WE FOCUS ON reducing underage drinking and drunk driving"

 

Fake IDs aren't cool! You must be 21 to drink with us.

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